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May 30 2013


Uninspired by the 21st Century Fox logo? DesignCrowd invites designers to create a better logo in new contest

Global design marketplace,, has launched an unofficial $500 logo design contest to design a new 21st Century Fox logo, after the mixed response to the new logo from the international design community.

21st Century Fox Logo in Blue/Grey

The New Logo

Earlier this month, owner Rupert Murdoch unveiled a new logo for 21st Century Fox, the (new) parent company that owns the Fox broadcast and entertainment brands.

Some in the design  community described the logo, created by Pentagram, as mimicking an ’80s telecom’  logo. Under Consideration said it was ‘underwhelming‘ and Design Taxi remarked “the new company logo is much like a minimalistic version of production studio 20th Century Fox’s logo.”


DesignCrowd's Contest

DesignCrowd launched the 21st Century Logo Design Contest to its own community of 120,000 designers, offering $500 in cash prizes to be shared between three winners.

Owner Rupert Murdoch says the new logo “signals the promise of the 21st century.” If you disagree then submit a new design in the DesignCrowd contest.

Get in quick, the contest closes on  June 15. Check out the brief and entry requirements here.

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